7 Random Thoughts for Doing Work that Matters!

Doing work that matters is the only work worth doing. But then, a lot many of us get trapped with urgent stuff. These 7 thoughts are random, and not in any particular order. It was a coffee table response to one of my coaching client. And because I thought it can benefit others, here I am posting it on the blog. Do share your feedback.

1. You won’t get it right the first time. Hardly anyone does. Your work might need reinvention, adjustment or be completely scrapped. Be open.
2. Convenient choices are not the same as best choices. “I am doing my best often means I am doing what is conveniently possible”. Doing what’s easy and convenient [client, deal, conversation] doesn’t mean that they are your best choices.
3. Be willing to ignore a few people. Not everyone may like your direction. Few will dislike your logo. Many will disapprove your path. Trust me, neither of your friends and advisors would have recommended the name of Starbucks for your coffee shop, nor would have they approved it. The best idea would have been “Coffee Planet” or “Coffee Bar”. Duh!
4. If it makes you nervous, doubtful or freaked out… it’s probably a good idea. If you’re sure you’re right, you most probably aren’t.
5. Focusing is better than Generalizing. Inspiring a niche is better, more profitable and more empowering trying to satisfy everyone.
6. Test, Evaluate, Optimize. Figure out what’s working and do it more.
7. Read and Learn. Trust me… your best idea was tried by someone in India 4 years ago. The world is not short of clues, cases, books, blogs, and ideas. Reading… Learning… saves time and lots of money as it empowers you to avoid mistakes that others made. It’s cheaper and faster to read about it than it is to do it.

I hope it helps you in doing work that matters.